Hi Friends – Here’s another article by Abbott‘s PR and Media team. They recently posted on their landing page! Thank you again for being such fantastic support. And huge thanks to the good folks at Abbott. We appreciate you!
Hi Friends: In the words of Gary, of Sutter Medical Center – ‘the Bouba story received a generous amount of coverage from the media throughout the Central Valley.‘
The Sacramento Bee had the story on its website. Read it here.
The print edition of The Bee teased the story on the top front, above the masthead, with the headline: “Man whose heart nearly failed gives thanks to Sutter doctors.”
All of The Sacramento Bee’s sister newspapers in the Valley – Fresno Bee, Modesto Bee, Merced Sun-Star, as well as the Tribune of San Luis Obispo – carried the story for a total reach of more than 1.9 million readers. TV clips and photos of the coverage are shown below.
KCRA-NBC-3 ran a longer feature that includes quotes from both Dr. Krishnan and me. It ran three times for a Nielsen audience of 175,000.
KTXL-FOX-40’s story ran twice that night for a Nielsen audience of 75,000.
Here is how the story looked in Sacramento Bee, the morning after.
Newspaper extracts – June 2019 in CA